Shopify development agency

Shopify Development

Subscription-based software Shopify is a dedicated e-Commerce platform used by over one million businesses worldwide. It’s fairly low cost (coming in at around £28 per month), available in 129 countries worldwide and allows you to set up a functional and professional e-Commerce site for your brand, whether you’re just starting out or want to launch an existing product online.  


Shopify¬†is favoured over other similar platforms because it represents the ‚Äėgold standard‚Äô in¬†e-Commerce¬†software¬†both front-end (for your consumers) and back-end (for you and your team). It also seamlessly integrates with other key platforms¬†like¬†MailChimp, retail¬†partner¬†apps, social channels¬†including¬†Facebook and Instagram¬†(not forgetting¬†their recent link-up with¬†TikTok)¬†and other ops systems within your business,¬†such as¬†fulfilment software.¬†It also has over 3,200 apps designed to make building a unique shopping experience easy¬†for¬†e-Commerce¬†brands across all sectors and industries.¬†In simple terms,¬†Shopify¬†is¬†offering full-solution support that‚Äôs unrivalled within the¬†e-Commerce¬†space right now.¬†¬†


Here’s Shopify at a glance: 


РShopify is the second largest e-Commerce platform (after Amazon) in the US 

– More than one million businesses¬†worldwide¬†currently use¬†Shopify¬†‚Äď over 7,000 use¬†Shopify Plus¬†

РShopify revenue to date exceeds $2.9 billion, and Shopify sites have collectively received over 1 billion orders (and counting!) 

РShopify grew at 3x the rate of its competitors over the last 5 years (growing 100% year on year between 2019 and 2020) 

РAround 218 million people a year purchase products through Shopify sites  


Some¬†of¬†Shopify‚Äôs best-known features include versatility and usability ‚Äď one of their key selling points is that ‚Äėanyone can set up and quickly launch their online store with¬†Shopify‚Äô.¬†¬†


Here‚Äôs the catch ‚Äď whilst you¬†can¬†do this, it doesn‚Äôt necessarily mean that you should ‚Ästor¬†that it‚Äôll be easy and¬†you‚Äôll get¬†great returns for your business. More on that later.¬†¬†


Shopify¬†is used by a huge array of businesses ‚Äď both large and small. What‚Äôs good for a start-up isn‚Äôt going to work for a multi-million-pound brand, so in¬†2014¬†Shopify¬†launched¬†Shopify Plus, its next-level¬†platform with enhanced capabilities¬†for enterprise retailers making hundreds of thousands of sales each month. It‚Äôs¬†the same core offering ‚Äď with added flexibility, upgraded¬†features,¬†full¬†support and¬†more in-depth¬†functionality allowing you to get really creative with your site.¬†¬†


Shopify Plus is for you if: 


*Your turnover is £1million or over, OR sales exceed several thousand per week  

*You’re a household name brand or global enterprise  

*You need a fully customisable experience plus account access for large teams in order to manage your site and consumer experience 


As you might expect, the expanded capabilities of Shopify Plus requires more management and tailoring behind the scenes. That’s where we come in Рas a dedicated e-Commerce agency. Our Shopify developers are well-versed in working with Shopify code, so they can easily achieve the exact look and user experience you’re after. Better still, we have the capacity to help you manage the platform going forward, so that you can concentrate on building a profitable global brand. 


Unlike the subscription model offered to their SME¬†ecomms¬†consumers,¬†Shopify Plus¬†costs are based on your online store‚Äôs turnover. The price starts at roughly ¬£2,000 minimum, or 0.25% of your monthly sales volume (whichever is greater) ‚Äď so it‚Äôs¬†pretty pricey and¬†recommended only for companies turning over ¬£1million and over.¬†¬†


If you’ve got big plans for your brand and see Shopify Plus in your future, fear not. As you grow, we’ll be on hand to give you impartial expert guidance on when it’s right to take the plunge, and let you know when it’s time to progress to Shopify Plus.

Dedicated Shopify development

This moves us on nicely to¬†Shopify development. ‚ÄėWhy do I need a dedicated¬†Shopify development¬†partner?‚Äô, we hear you ask. Well,¬†Shopify¬†is a specialist platform. It‚Äôs fully customisable,¬†has seamless¬†integration and¬†it‚Äôs¬†user friendly (when you know what you‚Äôre doing).¬†That‚Äôs great ‚Äď but¬†if you have big ambitions for your¬†e-Commerce¬†brand,¬†you‚Äôll¬†need dedicated experts on-hand to help you make the most of its many¬†tools¬†and features.¬†At times, it‚Äôs complex to get things perfect ‚Äď so having professionals on board to take care of your¬†Shopify¬†presence minimises the risk of lengthy build times, compromised functionality and frustrating mishaps.¬†¬†

Clients typically come to us for one or more of the following reasons: 


РYou have the idea, the infrastructure and/or the products, but have no idea where to start with Shopify development

РYour Shopify store is growing fast and you need dedicated expert support to minimise growing pains and quickly expand capacity alongside your in-house team  

РYou want to expand your brand into new territories but aren’t sure how to do this successfully or cost-effectively  

РYou already have a Shopify site, but it isn’t as profitable as you need it to be and you’ve exhausted all avenues with your current team  


If any of these sound familiar and strike a chord with you, we’re here to help!

Trust Shopify partners with your e-Commerce site build

If you‚Äôre considering launching an¬†e-Commerce¬†venture or feel ready to get started with¬†Shopify development, it‚Äôs essential to start on the right foot. Getting it right first time doesn‚Äôt just make you more money ‚Äď it¬†saves¬†you money, too.¬†¬†


We often take on existing sites and revamp them to make them more profitable and enhance¬†consumers‚Äô¬†experience but¬†doing a salvage job on an existing site is often costly for an¬†e-Commerce¬†business in terms of time and money.¬†Every day your site sits there without¬†proper attention or optimisation¬†is a day of potential revenue lost.¬†Starting your¬†e-Commerce¬†presence¬†on¬†Shopify¬†with a solid, well-built¬†foundation sets you up for success ‚Äď and minimises the risk of any issues along the way.¬†¬†


That‚Äôs where¬†Shopify partners¬†like us come in.¬†We‚Äôve got the experience and expertise to ensure your site is watertight and ready to make you money ‚Äď optimised from top to toe. We incorporate a comprehensive¬†suite¬†of methods to ensure no stone is left unturned¬†and absolutely nothing is missed,¬†from¬†linking¬†social shopping channels¬†and¬†email marketing integration¬†to¬†automation features to enhance profitability, such as abandoned cart¬†notifications¬†and¬†‚Äėback in stock‚Äô cycles¬†to maximise sales.¬†

Why choose a Shopify agency?

A few of the main reasons to choose a full-service Shopify agency include: 


*Real experience and real results¬†‚Ästwe don‚Äôt just talk about helping brands to succeed ‚Äď we actually do it!¬†


We‚Äôre a relationships-focused, people-centred agency¬†‚Äď which means we build strong, meaningful and lasting connections with the brands we work with. Your success is our¬†success!¬†


We understand the pain points and pressures of running and scaling an e-Commerce business, so rather than add to that we focus on a solutions-based approach, eliminating unexpected issues and making life easier for you at every step of the way.  

Maintaining and running your Shopify store

E-Commerce sites need pro-active and responsive maintenance to ensure they stay in tip-top condition and keep bringing in a seamless sales experience for consumers. The last thing you want is people going on your site and encountering an issue or error which could cause them at best to abandon cart, or at worst leave never to return. Most businesses simply do not have the time, resources or expert knowledge needed to maintain their Shopify store in-house. Cue disastrous down-time or front-end errors on your busiest day, losing you thousands in potential sales.  


As¬†Shopify partners, our knowledge of¬†Shopify development¬†and maintenance is extensive, enabling us to¬†carry out regular updates and maintenance to keep your site in tip-top condition.¬†We‚Äôll¬†also¬†be on-hand whenever you need us to¬†make changes¬†‚Ästwhether you‚Äôre adding new products,¬†uploading¬†regular blogs or¬†integrating new imagery.¬†¬†¬†


In addition to maximising¬†sales¬†using¬†Shopify‚Äôs sophisticated suite of features¬†we‚Äôre a¬†full-service¬†marketing¬†agency,¬†so we can support you with whatever you need in connection with your¬†Shopify¬†presence ‚Äď from on-site¬†optimisation¬†(product descriptions, blogs, brand cohesion and imagery) to¬†integrative marketing¬†off-site (social media, PR and¬†branding).¬†¬†

Expanding into new international territories with Shopify and Shopify Plus

At LaBrand, one of our specialities is supporting businesses as they scale into new territories ‚Äď both here in the UK and in the US, Australia and New Zealand. The beauty of¬†Shopify¬†is its versatility and accessibility ‚Äď notably its availability worldwide and capacity to make a multinational e¬†e-Commerce¬†experience seamless and simple to navigate for your consumers.¬†¬†¬†


If you’re planning to launch into another country, our Shopify development team will be by your side at every step of the way, optimising and enhancing your site to ensure an easy and enjoyable user experience with seamless back-end integration for international fulfilment. Meanwhile our expert team of locally based SEO specialists, copywriters, social media gurus and PR professionals will provide tailored marketing support to get your business off the ground in your new chosen territory.  

Ready to start your Shopify development journey?

Whether you’re ready to get started on your e-Commerce journey, want to expand your existing Shopify store into new territories, or need help overhauling and polishing your current Shopify presence, get in touch with us today. Our dedicated team of Shopify developers, designers and marketing professionals become your team, focused on helping you to scale your e-Commerce business and maximise sales online through a holistic, personalised approach.  


If you’re raring to go simply contact us today to get started. We can’t wait to meet you!  


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